A PETA affiliated vegan group calling itself The Physicians Committee for Responsible Medicine (PCRM) is behind multiple anti-cheese billboards in locations including Wisconsin and New York. Wild guess but at least one of these misinformed docs probably participated in the making of the pro-vegan film What The Health, a documentary that gets an “A” for obsessive ideology but an “F” for actual science.
The huge Wisconsin billboard was originally planned to feature the grim reaper wearing a cheesehead hat right near Lambeau Field, home of the Green Bay Packers, of all places. In New York, the billboards featured bloated bellies and dimpled thighs as the “inevitable” result of cheese consumption.
When Foamation, the company which holds the cheesehead trademarks got wind of the plan, it threatened legal action causing the billboard vendor to refuse to put up the ad in its original cheesehead form even after the vegan physician group offered reimbursement for any legal expenses.
As it turned out, the billboard went up anyway but with a hatless grim reaper warning that “Cheese can sack your health. Fat. Cholesterol. Sodium”.
It seems that the vegan physicians didn’t get the memo from the World Health Organization (WHO) that more than half of the sixteen million deaths each year from cardiovascular disease occur in those eating a plant based diet.
I guess they also missed the research that aged cheese is one of the highest foods in Vitamin K2, a critical nutrient known to be highly protective against all degenerative illness including heart disease and cancer. Vitamin K2 is also very difficult to get enough of in the diet and plenty of cheese goes a long way toward filling that nutrient gap.
Perhaps this is why people so instinctively desire cheese given its prominent standing as the #1 most stolen item in the world!
Clearly, this round is a knock out by the cheeseheads.
Sarah, The Healthy Home Economist
Source: Heart of the Matter: Sulfur Deficits of Plant Based Diets, Dr. Kaayla Daniel
@Rebecca… it is not your RIGHT or entitlement to cause suffering or death in another so that you can eat its flesh and fluids. Since it is not Necessary for humans to eat animals products (much science has even shown animal products to be the source of disease in humans), then it is unethical to do so as it causes suffering in these animals. For this reason, to equate the “right” of a vegetarian to eat vegetables with the “right” of a non-vegetarian to eat meat is a fallacy.
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That billboard is in really poor taste…PETA always takes things way too far. They’re extremists if I’ve ever seen any.
That being said, I follow a plant based diet because of milk and egg allergies, and a general aversion to meat and seafood. Legumes, nuts, seeds, cabbage, brussels sprouts, onions, leek, garlic, watercress, kelp, grape juice, coconut milk and avocado are all excellent, non animal, sources of dietary sulfur, the nutrient deficiency cited in that WHO study. That study was done on malnourished Chadians. Not really the same as someone consuming a well-rounded plant-based diet, which would include plenty of the foods I mentioned above. I eat my weight in avocados daily. Kelp, not so much.
I’m trying to boost my immune system and the gentleman I buy my supplements from told me that the better aged the cheese is that I eat the healthier it is. Now that does not mean CHEESE FOOD… that’s no more real cheese than I am Snow White. 😀 My dear husband stored extra sharp cheddar cheese in our frig which means that the longer it stays there the SHARPER it gets. I eat some but not like he used to.
But OMG it’s WONDERFUL and when I go home to visit my son and DIL I always take some along. My DIL is a farmer’s daughter, and her father also owns a butcher shop. She snatches the cheese and cuts a pound right away and we munch on the the entire week I’m there. She said she’s been trying to “shadow” a full wheel into a back area of the butcher shop to age, but can’t seem to get away with it. LOL She knows good food when she sees it.
But the who article does not say that. High fat and sugar and salt is the cause. Plant based is different than vegan or vegetarian so don’t confuse them.
http://www.who.int/mediacentre/factsheets/fs317/en/index.html here is the link to W.H.O. that mentions the statistics on cardiovascular disease. It says the 17.3 million people die from CVD and that 80 percent of these deaths are in low-middle income countries. These countries are referred to in the W.A.P. article that Sara referenced. I can’t say for sure what the diets in these countries are, but agree that highly refined carbs and sugars as well as toxic vegetable oils are the main cause of all our health problems here in the U.S.
Hey Sarah, can you link me that WHO study on cardiovascular disease and plant-based diets? I couldn’t find it via google.
Full article sourced at the end of the post.
I bet they secretly eat cheese in their own homes.
Too funny! hahahahaahahh
They’re all closet cheesologists!! haha